Project Details:

Boston2LA, a startup lifestyle brand, sought to establish a distinctive and contemporary brand identity with a bold aesthetic. The inspiration for this project originated from the phrase “Life’s About The Journey”. The project’s scope encompassed the creation of functional branded merchandise, graphics, and visual collateral that resonated with a customer who was constantly on the move, whether it be traveling, running errands, or working out.

Scope of Work:

• Motion Graphics

• Brand Identity

• Visual Collateral

• Product Design

• Graphics/Illustrations

• Packaging